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Digital Marketing executive



We are hiring!!
Our Marketing team is expanding and looking for an enthusiastic and fun-loving Digital Marketing executive with 2-4 years of experience in the Retail or Healthcare industry.
Here is the JD ….

Responsibilities:
· Ideate and execute all Digital Marketing activities for docibonline.com across top-performing platforms
· Manage all social media accounts of DOCIB Healthcare
· Develop strategies, implement campaigns and optimize the digital performance marketing channels of docibonline.com (paid search, shopping campaigns, digital growth channels, SEO) to drive traffic, engagement, and retention
· Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
· Identifies trends and insights and optimizes spend and performance based on the insights
· Analyze digital marketing efforts using a variety of Web analytics tools to generate reports and share insights with the team to develop optimization plans.
· Experience in setting up and optimizing PPC campaigns on all major search engines.
· Plans and executes all web, SEO/SEM, database marketing, email and display advertising campaigns
· Work together with Graphic/web Designers to maximize user experience for both online and social media
· Influencer management
· Content writing for social media platform
· Provide creative ideas for content marketing and update website

Requirements:

· Bachelor's degree in Marketing or a relevant field
· 2-4 years experience in digital marketing, social media, or related role
· Proficient in MS Office/Working knowledge of IT and marketing software.
· Excellent communication and presentation skills, should be a team player
· Excellent understanding of digital marketing concepts and best practices
· Outstanding ability to think creatively and identify and resolve problems.
· High levels of integrity, autonomy, and self-motivation
· Ability to work in a team or individually as and when required.

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